It is unquestionable that twitter has had a huge impact on cycling. It is probably safe to say that a lot of cyclists – both recreational and pro – would have never heard of the social media and microblogging service if it were not for the tweets of a particular American Pro Cyclist. “Tweets” – or postings to twitter – are increasingly becoming one of the most accurate and timely sources of information on the international racing scene.
There have been many international scene races in the last year or so where numerous fans on the roads have helped to provide up to the minute race coverage. However, perhaps the power of Twitter as a source of pro cycling news came to a head most poignantly at the 2010 Amgen Tour of California when there were folks tweeting events as they happened – from cars in the pro peloton. I know that personally, as I was positioned at various finish lines of the race, I became a sudden celeb in the crowd of folks I happened to find myself in. It was not because of any particular status or insight. Rather, it was because I was able to capture these up-to-the-minute tweets right there, at the finish line, on my smartphone. I knew where the peloton was, who was in the breaks, and how many km were left to go.